FueledBy is a well-known provider of transmedia entertainment storytellers and corporate narratives. We effectively collaborated with top studio executives on several media platforms to help them build successful entertainment brands.
FueledBy is also using Collective Journey methodology with all of our clients as a method to nurture devoted fandoms, encourage audiences to take action, make intellectual properties feel more contemporary, engaging, and sophisticated, as well as to validate and celebrate participation.
We are a leading transmedia branding and marketing firm, providing creative services for brands and organizations on both the digital and physical levels. With our partners and clients, we develop, design, plan, and execute carefully planned transmedia rollouts that combine brand identity systems with content distribution networks to create immersive media environments.
As a result, our work opens
New revenue streams
Helping movie studios capture imagination of millions
New media opportunities
Video Game creators
Consumer product companies
FueledBy Core Values for Quality Creating Transmedia Storytelling
It revolves around relationships
We think that the majority of B2B customer interactions are formed through direct human-to-human interaction between businesses. Therefore our notion of "transmedia" is mostly focused on extending existing connections into new areas.
Has the advantage of having its story world “set” in the real world
The "story" of B2B enterprises, like the rest of professional wrestling's world, is told 24 hours a day, seven days a week in our "real" world. That's what we try to follow.
Focuses on the people behind the “brand” of a company
We believe that enterprises gain power by focusing on how the company's marketing, research, and products/services connect with the experts who drive their success.
Demonstrates the company's thinking and expertise that has helped to shape its offerings. We concentrate on knowledge rather than goods in constructing an overall tale about a B2B firm.
About Transmedia Storytelling?
The greatest qualities of interactive media such as mobile phones, game programs, social networks, and the internet are utilized in transmedia storytelling.
It's a method that has shown to be effective in the 21st century's problem of global communication. Billions of people may now communicate their thoughts and feelings to hundreds, if not thousands, of "friends."
The use of transmedia allows for the construction of a dialogue architecture, which is critical to increasing interaction, participation, and action in the age of social media.
Transmedia Literacy & Integrated Transmedia Production
The age of mass communication will favor nations that have figured out who their target audiences are and can create transmedia stories. Universities in North America, Europe, Australia, Brazil, Hong Kong, and China are all teaching multi-platform storytelling.